Continuing the Toy Fair Round-Up - Flair

The third installment of my round-up from this Year's Toy Fair at Olympia sees me look at Flair - another star of the show for me.

Grabbing Geomag from Trove is an interesting move on Flair's part - Geomag want TV exposure and Flair can deliver it. The new range looks excellent and the TV ads are good too, but it remains to be seen whether Geomag can successfully re-establish itself in the competitive construction toy arena. In the jostle for slotting in behind the 'L' word that is not spoken at Bus Stop Towers, KNex and Meccano have excellent looking plans for 2011, so it's going to be tough.

Morbs though. Now there's a product I loved. Even the prototypes on display were superb and I can't wait to see the finished article. Real Steel could be a smart license to win if the film is anything like as good as it promises to be. The toy range is excellent and it's another to look forward to.

Two more of our old favourites are rolling out again this year, in the shape of Filly and Bionic Putty. Gormiti too continues to plod along - I don't think it's ever done quite what any of us hoped in this country, so we'll see what another year brings.

The highlight always though at the Flair stand is Sylvanian Families, and the display was no less impressive than it always is, this time around. Too many good new products to mention them all, but to name a few: the Cottage Hospital, Berry Grove School and the Ambulance are all lovely.

That's my three stars of the show then - Spinmaster, Flair and Tomy. Next week, the best of the rest.